THURSDAY, SEPTEMBER 22, 2011
9:00 A.M. – 4:00 P.M. (12:00 – 2:00 P.M. - Networking Lunch)
| D301: Put a Touchscreen on That! – How to Implement Some Touchscreen Magic on Your Product | |
Chair: Bill Evans, Principal, Bridge Design
Introduction and Overview
• What are the trends for the future across multiple industries? • A look at some of the inspirational advances that have been happening in touchscreen user experiences • Poll audience to see which industries are represented
How to Optimize the Usability of Touch Screens
• Determining optimal geometry and adjustability. • Optimizing the visual aspects of touch screens. • Optimizing control functions with a touch screen. • Touch-screen issues in a global marketplace. • Pitfalls to avoid.
Display and Touch Technology Choices
Designing the User Experience
Maximizing Your Hardware and Software Selections for Advanced Touch Screen Applications
• What are the advantages and limitations of software tools used to develop touch applications? • How to choose the best software development method for interactive platforms
Navigating Through Sourcing, Manufacturing and Distributing Challenges: What You Need to Know to Help You Succeed in Building a Successful Touch Product
• Managing complexity when manufacturing touch screens with high performance attributes. • Balancing ready-to-ship, ready-to-build and custom products in an ever-changing touch screen market.
The Issues and Opportunities in My Industry
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SESSION ABSTRACT
The phenomenal success of smart phones and tablet computers with touch screens has ignited a firestorm of interest about putting them on all kinds of products. Upper management and customers alike realize how much better interactions with products could be, if only the interface could be as user friendly as possible.
If you are just beginning to think about using a touchscreen or if you have already started down the path and want expert guidance you should attend this session. You'll get to understand the most crucial aspects of what you'll need to know to make the right decisions about the technology, design and development issues of bringing this great user experience to your customers.
Leading industry experts will give participants impartial advice about all the major issues involved in doing touch screens right. The session concludes with a hands-on workshop where the participants will work in smaller industry specific groups to identify the top issues they see with their particular types of products. The session then opens up into a 40 minutes group discussion where the industry experts present will highlight the top concerns and make practical suggestions around the groups key concerns.
The workshop is not aimed at any one industry, as the fundamentals of what is involved in creating good touchscreen experiences are similar in all industries.
As a result of attending this workshop attendees will:
- Understand when it’s appropriate to consider a touchscreen on a product and how to tackle the ergonomic issues of applying it.
- Learn about the different displays and touch technologies available so they can make the right choices for their product.
- Appreciate what will make for a quality user experience in the way the screen looks and how the user flows through their tasks and what are the best practices for developing such an interface on their own product.
- Be exposed to the hardware and software platform issues to enable better informed choices.
- Acquire an overview level of understanding of what are the top sourcing, manufacturing and distribution issues when touch screens are included on products.
- By splitting into industry specific groups in the workshop session at the end of the day, learn what the major concerns of their peers are in considering applying touch screens and gain session leaders feedback on the best ways of tacking these issues.
The presentations will include useful background on suppliers, tools, and methodologies that can be shared later with colleagues on your product development team.
ABOUT THE CHAIR
Bill Evans, Principal, Bridge Design
Bill Evans is President of Bridge Design Inc. (San Francisco, CA), a product development firm specializing in the development of medical biotech, industrial, and consumer products for a variety of companies from the fortune 500 to venture-backed start-ups. Bill formalized his product design education with UK masters degrees in both Design Engineering and Industrial Design (Royal College of Art). He founded Bridge in 1992 bringing together Industrial Designers, User Interface Designers and Mechanical Engineers to create products for clients such as Medtronic, Smiths Medical, Allergan, Caliper Life Sciences, Kodak, Williams-Sonoma, and Palm. Bridge has won numerous design awards for both Medical and Consumer products.
Display and Touch Technology Choices
ABSTRACT
Information to come.
ABOUT THE SPEAKER
Robert Phares, Consultant
Robert Phares is a 27 year veteran of the touch industry, having held a variety of engineering and management positions at Elo TouchSystems, as CTO of Aspen Touch Solutions, where he was responsible for many of the innovations which Aspen developed for touch displays and as a consultant in the touch industry since 2006. His industry consulting has included design, manufacturing and failure analysis work for numerous clients in the US and Asia. Robert has served as an expert witness in two touchscreen-related patent litigations. He received the BSEE degree from Duke University and the MSEE degree from the University of Tennessee. He is a member of IEEE and SID. Robert holds two US patents in touch technology.
Maximizing Your Hardware and Software Selections for Advanced Touch Screen Applications
ABSTRACT
Choosing the right touch technology, communication interface and software platform is critical to the success of your interactive product. Examine how hardware selections impact software development and how these decisions work together to promote optimal performance for a seamless user experience. In this session, we will discuss how to choose the right hardware components and software applications to bring together your interactive vision while navigating through a host of potential pitfalls.
ABOUT THE SPEAKERS
Michael Woolstrum, CEO, Touch International
Michael Woolstrum, Chief Executive Officer, founded Touch International in 2002. With more than 20 years of touch screen industry experience, Woolstrum has held several top management positions, including President and CEO of touch systems manufacturer TouchSystems, director of worldwide Resistive sales for MicroTouch Systems (now 3M Touch Systems), and founder of the MicroTouch Systems Specialty Products Division.
Jeff Carpenter, CEO, Ringtail Design
Jeff Carpenter is the Founder and CEO of Ringtail Design (Austin, TX), a software development firm specializing in data visualization, user interface design, human computer interaction and advanced analytics. Jeff is an Entrepreneur, Inventor and Innovator with 16 years Software Development experience focused on developing new software solutions from research and development concepts. Jeff has a B.S and an M.S in Computer Science.
Navigating Through Sourcing, Manufacturing and Distributing Challenges: What You Need to Know to Help You Succeed in Building a Successful Touch Product
ABSTRACT
From constant technology developments to operating in a global economy, touch screen manufacturers are continually challenged to think creatively and employ smart strategies as they navigate through the fluid, ever-evolving supply chain. Join Touch International as we examine some of the issues associated with sourcing, manufacturing and distributing touch screen products and learn some of the essential processes used to promote product development and growth.
ABOUT THE SPEAKER
Michael Woolstrum, CEO, Touch International
Michael Woolstrum, Chief Executive Officer, founded Touch International in 2002. With more than 20 years of touch screen industry experience, Woolstrum has held several top management positions, including President and CEO of touch systems manufacturer TouchSystems, director of worldwide Resistive sales for MicroTouch Systems (now 3M Touch Systems), and founder of the MicroTouch Systems Specialty Products Division.